Visit Cork, working alongside Fáilte Ireland, has unveiled an ambitious new tourism campaign aimed at showcasing Cork as a top destination for immersive, experience-driven travel. The initiative also encourages residents to reconnect with the rich and diverse experiences available right on their doorstep.
Titled “Experience Cork,” the campaign highlights the charm, humour, and hospitality of Cork people, as well as the region’s celebrated food, vibrant culture, outdoor adventures, and stunning landscapes.
While the campaign is set to reach audiences both across Ireland and internationally, it carries a clear message for locals too: book that tour you’ve been putting off, take a boat trip to one of the nearby islands, discover your city through a guided food experience, or venture into the countryside for something new.
Supported by Fáilte Ireland’s Wild Atlantic Way, Ireland’s Ancient East, and Ireland’s Hidden Heartlands, the campaign reflects a strong commitment to growing Cork’s reputation as a hub for food and activity-based tourism.
At its heart, the message to those living here is straightforward—embrace what’s on your doorstep: join that tour, take that boat ride, and explore familiar places through fresh perspectives.
